EZO.App combines banking and crypto in a single application

0:01I'm Ashen Addison from the crypto Coin Show and today on blockchain interviews with Charles Bergeron CEO of eo. apppp Charles welcome to the show and thank you for taking the time hey Ashen very glad to meet you thank you for taking the time to interview me and learn more about their amazing companies definitely I know you guys have been so busy uh conferencing

0:21in in the fintech sector and crypto is uh although Summer's kicking in I feel like it's not going to stop and I know that you and your team have been heads down working as well uh so I'm excited to dive into all the recent updates but I'd love to start our conversation off with sort of a high level overview on you know what is eo. apppp I know there's a lot of functionality uh if you

0:42could sort of elevator pitch it to us and then we can dive into all the details as we jump in yeah sure sure Ashton so uh the company is called EO for easy operation uh it's one of my advisor who actually found that Niche Niche slug uh so the concept of AO is that right now if you take your phone you're going to have five six seven up for all your financial life okay from

1:03crypto to investment to banking payment money transfer mittance anything Financial it's always spread left and right and moving money from A to B is always a pain it's always exerting it's always costly it's always complicated even for me as a Canadian compan is from Canada uh we're super super digitalized it's always a pain uh everything crypto regarding is very very much a pain and

1:26what we did that is always always say hey let's take all of these different services use them into to one places so very very simple and easy uh UI very very low fees but the very the real value that we're really setting is the accessibility all right because what we are doing in Canada is very cool but we we completely switched the focus of the company a few a year ago on these

1:46developing Nation where everybody has a phone but nobody yet has access actually the official statistics is around 20% of these people have access to what you and me aen we have in our daily life so why not make it very very very much more better than what we have here but get this get this product into the end of it's literally billion of people who are

2:06undeserved and unserviced right now and uh we we we do come from a word of of ftech but we also come from Award of blockchain and what we do is that we fuse the best of v words so the best of I like to say the best of CI uh because CI is superior on defi in multiple way but the same can be said defi has a lot of HKS that are way way way better than CI but are totally unusable in the end

2:29of everybody like can't have a product a final product in the end of everybody that H you lost 12 word h well sorry for that thanks for playing have a fun have a fun next life you know doesn't make sense but at the same time you cannot have all of these services financial services in the everybody where oh oh it's Sunday and Saturday oh too bad a fun oh you're Crossing you're crossing a

2:50border ah your system won't work you can't have these have these stops anymore in the financial life because what we're building at Isel right now it's 100% the future of finance and if it's not us that's going to do that somebody else will 100% open any comic book any science science fiction comic book and you'll see how people pay I like to reference the Rick and Morty

3:09episode where I don't know if you saw it it's like a Global Currency and then they put it to zero and everything explode is the future is that it's going to be one centralized stuff where everything is connected so again AO is a super app it's the user it's using onchain of say doesn't know that he press two button tack Tac T it works that's it that's all all we need for

3:28that is a phone and our stuff a very unique point we have and I'm going to let you go sorry for that right after that is that oura works as well as online but as well as offline which is only because of the background me and my co-founder and my my genius CTO comes from a background of access control so everything regarding bus card toenter building ET without a and these

3:50environment are offl environment and they're very challenging because you have you you can centralize the information you can verify stuff so you need to design mechanism so that you can validate information valid data and it's practically the same for payments so we're able to offer offline payment offline finance and that is literally there's two billion people minimum that

4:08are totally undeserved for that that we can right now go tap in in fact that's what we're doing like I have my Visa looks like a mck shot but this is my Visa for one of the country in Africa where we're flying out in two weeks which and I just came back from all from like five vaccine in the last two days to together to go over there so as always the super app for you and me as

4:28consumer is a super app for ban for for for bance for businesses and it's also a super app for the bank so we have three pay customer uh each of their services maybe we can go in them maybe later but basically again everything I told you about from payment investment crypto anything each each different vertical a specific huse case specific Edge case

4:47versus the competition versus what people are doing and at the end of the day it's really to help the people uh we decache everybody we jze everything take the friction the cash created reinjected into the ecosystem and it's it's a win for the government a win for me a win for the businesses and a win for the back so it's a win win win win win only people who lose are the froster and the

5:04cash cash is the big loser Sor when you start make me start I go I can't talk about this no it's it is exciting Charles and super fascinating uh especially merging in banking applications with crypto apps you know traditionally in crypto apps okay yeah you can on-ramp at some point you need to on-ramp Fiat in there to buy crypto U but I haven't actually seen uh you know

5:30your banking app and your crypto app in the same app that's that's something new for me um and and I I feel like that's the endl be all as it eventually merges together yeah sure and that's something that you seen Canada there's a lot of uh there's a few startup who a few in fact there are real companies who are doing that right now and our product we took

5:49three approach okay there the approach where you have like the the eso app which is a standalone that you can interact from your app to your traditional banking ecosystem but we also when we started pck to Banks in develop as much as I would say as much as in develop nation and in developing developing economies uh the bank feedback was so positive which was a

6:08surprise also for us that we decided that okay as yes our app is going to be stand alone talking to this traditional ecosystem but we're also going to offer the bank the opportunity to like let's say let's say the EOS swap which is behind me which is the onramp offramp uh we're going to allow you so let's say you open your I don't know which bank you are in the US but let's say you open

6:25Bank of America and you could have a crypto exposure directly into the so it's super interesting because you have all these banking client who are coming from us then the app runers standal loone and we give the consumer the choice of where do you want to centralize your your activity and at the end of the day we're still getting all of that flow all that volume AK Revenue

6:44down the line so it's very we're not doing what Lael because we're not a software companies and I think a lot of people who are taking that approach are going to be Loser on the end not because they're going to lose that market share because the super app is the future 100% 100% 110% and you mentioned you're in Canada but you're talking about de uh underdeveloped countries as well which

7:06obviously they they love crypto if they can find a way to uh get banked uh without having to go through all the the regulation stuff that's just not up to date in those countries um so is the is the app like efficient for Global users or are you guys specifically targeting those countries in Africa uh well you see this this question is going to be a both yes and

7:30no so at first we're going to the first country we're launching is Canada in Tunisia and the other country I can to say for two more weeks unfortunately uh but the product is going to be our concept is always to bring the user a product where he can use it anywhere you can you can pay the real phraser saying is you pay with what you want or you want where you want so you can have

7:51Bitcoin on your phone in Paris you can have K Dollar on a card in Ginia you can it doesn't matter like finances for me Finance is like a big CB web okay it's a big big big c we and it's multiple multiple end point and our job ATO is that you as a user you just take the product doesn't matter where you are doesn't matter what you do doesn't matter what technology you go and we as

8:10the company we provide the backend services so that you can use it and it's our job so that it's easy and it's settled all the way so yes we're definitely going to be offering a I don't like to see global because for me Finance should be we we keep hearing the term open banking in our industry and all of that open finance BL and actually Finance is everything but open

8:30in my opinion but all the it's all about connection it's all about connection and we end all this connection to bring the user like for me my job is that I give you whatever you take the product you use whatever it's my job so that that money can be spent that money can be invested uh it you as the user you don't need to you don't need to say oh I'm

8:48going to go I'm taking vacancy in a I'm going in a a holiday in Mexico I need to get puzzles no you don't you don't need that and you we're not going to provide very very and a lot of people there's a company that does that already but you're going to get this 5 10% uh premium on Foreign Exchange ratewise we don't give that because we work directly with uh central banks and friends let's

9:10say it like that so that we get market rate and we aim for volume people they just want a simple solution and very easy to use mhm no I completely agree and I think that ease of operation name sort of speaks for itself that's we just want less steps make it easy especially now that more people are becoming Global Citizens and you know every week they're in a new country and

9:32yeah you don't want to lose 10% it's it's ridiculous the old world on on how those transaction fees work so um now we were just talking beforehand you were mentioning about and your team has been conferencing hardcore there's been a lot of crypto conferences but also fintech banking conferences more of the traditional banking in Canada as well you know the the big four banks are

9:52there did you speak with traditional banks at the conference and what did they think about uh the EO app and merging in crypto into the banking apps uh you see it was a very in fact it was the it was the most fun I ever had in my company last week for for to be honest because it was the first time we were exposing ISO to like the big bar and when I say big bar I'm talking about a

10:14real big bar GP Mor chase the Bank of America the RBC in Canada which is like the equivalent of Chase in the US like the really big big boys and a lot of people from the IBM people like the people who build the ecosystem that everybody used they were there and the feedback was amazing they went to De boot they really like that first of all where young startup in our industry

10:35nobody's there's not there's not a lot of young startup there's a lot of young guys we're I don't like to see disrupting because we're not disrupting we're improving the ecosystem if you want to change a system you work with it and you you improve it you don't disrupt it this is one of the biggest problem in crypto people try to disrupt the system and we've seen so far is always went you

10:53can't make you can't disrupt the system work with it improve it and the customer will naturally flow to the easiest path nature always like what's easy and uh the biggest feedback the biggest uh thing that we have from this conference I would say is that there's a lot of big companies as much as government uh that are working on instant payment solution

11:11instant payment they call it RTR for Real Time rail kind of like picks in in Brazil or you you can see the UPI in India or we pay lpay in China and all of these government they're working on this these these very very very efficient product but at the end of the day the biggest problem they're having is that they have no link between these technology and the consumer and product

11:30which is where we come in and we shine because uh and I can't say it too much because a lot of stuff going on beond the scene but we're at the uni unique point where we understand excl ex we understand very very well our financial ecosystem should work and we can have this product push through our technology so that the governments get what they want AK a real time payment solution

11:51digitalization through our application but we as is we get all of this consumer consumer load in our application for all of our services so I would say that the the banking war is very interested in changing in fact in fact it's already changing it's always already improving Visa Visa is I think the news is going to come public very soon but they reveal

12:09a few new feature at the conference or very wow give us a lot of idea you know like the very Niche feature that actually fix problem I think there's a lot of big company are working on stuff that nobody cares nobody want uh because like you and me like you're from I think you're from the US I think correct and you know are from Canada so you know so

12:30you know the big Bank when I say FBC you know what I'm talking about you see all these big yeah all these big b they're working on systems that okay but is this really a consumer pay not not really especially like me when I spend money at the store I'm getting instantly debited so real time payment is not going to change anything for me anything zero z z

12:47z zero but H there's a lot of cool stuff that they need solution like us to push to the market like I wouldn't say cbdc because I I think it's a double Ed word but cbdc at the end of the day okay it exist but if people aren't using it then what's the point and if you want people to use it you better put this in their end but how do you do that is the big

13:06question and that's where a solution like us is a very very good platform for that uh there's a lot of surprisingly there's a lot of people from on this from countries that came to us central banks that came to the boot and say we're having this real we we have this Tech that we develop but we have no way to push it to our consumer and by the way we're having trouble also accepting

13:25International payment we're a very very popular uh touristic Island but we're having trouble accepting American payment and Canadian clients I'm like take my solution like we're we're Bing Canada all all the stuff in America I would say the American payment award is for us it's it's way more easy to manage because we're it's it's our daily life you know that's what I use when I go out

13:46and buy stuff that's where the merchant are used to so I would say uh the big surprisingly the feedback was very positive people want want to work with us Visa Mastercard and interested in opening doors I think people people keep trying people keep saying that people want to disrupt people want to eight one people want to destroy web tree I think no I think everybody who

14:04said that haven't taken the time to actually speak to these decision makers speak to these person that are trying to improve the ecosystem I think there's a toxic narrative in crypto that the web two is is against Stu that Banks ate us they try they try to beat us no not at all in fact they want exposure into that it's just that you have these two ecosystem who are so different to one

14:22another and one is very easy to access but it's full of full of whatever you know what I mean and you have this traditional ecosystem which is super clean Super by the book which but but is super slow to move like it doesn't move itself so you need to find the best of wward and combine them together which is exactly what we're doing it ISO and in fact last week our goal was more was to

14:41make noise and but it went so much behind that like we this morning we just finished doing our debriefing and we had around 150 very very very good lead I would say out of 150 I would say sorry 80 very very good that there's people in that I would never I would I couldn't believe they came to us when working with us with the stage where at right right now which is amazing so definitely

15:01open there's a def I think the fact that we're young they were Canadian is definitely helping because Canadian flank comes with the the trust Factor you know it's it's very very powerful we keep seeing it when we go in developing nation and the fact that we're young in the dynamic in a super super old industry and uh next year is going to be the the the the same big conference

15:20we're going to go next year we're going to make lot more noise and I think our name is starting to circulate in a a lot of reports of big boys I would say that that's amazing Charles congrat on the success so far and you know I'm curious a little bit more on the Canadian side versus you know the the big Financial power of the world uh USA there's also a

15:40lot of regulatory hurdles to jump over and you know exchanges that have to isolate the Americans because of all these extra rules does it make it easier for uh ISO to go worldwide being in Canada versus America um or just avoiding that area uh I would say yes definitely yes uh few country been in Africa they told us if you guys were American we wouldn't have this meeting

16:07right now it's it's that dumb it is that dumb uh we and we got the same comment also for your opinion your opinion just think think about it okay you take the French Africa okay the there traces of everything that happened in their history like the colonialism like if you're if you're French K if you you speak French you come from France and you go there you're not going to be able

16:26to do business in most of these region because there is just a lack of trust if you speak English you go to this region they don't speak English so there's already the like language barrier and over there language barrier is enough to kill any any product and then you have the all the the Asian people who go there and there it's a bit like it's hot right now and then you have us French

16:43Canadian oh we speak French hey we're from Canada by the way and we come with a TR people love Canada the Canadian flag is so it's it's one of the biggest thing we have by theault we are so lucky to have this you have no idea how many doors I've have open with just the single aw King company exporting technology and to get back to your question a lot of these countries that

17:03were going they're they're behind in specific ways and the regulatory side sometimes totally not updated with what we have here but at the end of the day we took that difference and we Twisted it to our advantage because we go in these region and we say hey here's what we're going to do here how we plan to do it is how we we think you should regulate but that's how we're regulated

17:23in Canada so what we propose is that you take you take all of this like like TurnKey ballp of Regulation and you take this and you import it over there you say this is how you should regulate companies like us this is how you should do it and funny funny thing enough is I was in the middle of nowhere in Africa having a meeting with with the central banks and they Lally name drop some

17:43specific people from payman Canada and they said we're looking at what these guys are doing right now so the thing that we are adjusting ourselves to people in developing Nation are also uh looking at that so it make us it makes our a lot more faster because when they have to choose between a local fintech which which is trying to build what I had 15 years ago when I was in high

18:01school and me and us where we don't forget that first the focus was on Canadian market so we had to say okay everybody has what is is what everybody already have what's available in the market right now so what what can we do we already we had to innovate into already Innovative market so not only are we three step ahead where and people get to that point but we're already 15

18:22years ahead by theault of there so we're so many step in like if we're playing chess would be legal because we're so many steps ahead but at the end same time it's very good for the regulator and the government because we can take the good ideas that have maybe like the the stuff that Canada try to do through the years that we can take the good one and put away the bad the bad idas and

18:42then we come with ah look at this this is what you should do and if you play the cards right with the way we have done it which is not trying to teach people what they should do and just say here's what we think we could do together where can we create value together and when you play that card correctly it's it's it's insane but you can the fact that we're Canadian is

19:00definitely I would say when I when I pitch is to in developing nation is 35% of what I'm saying easily 35 to 40 it's that strong because you combine yeah it's it's amazing yeah I'm so lucky we're so lucky to have the can play I know we're B it's a blessed country uh when I'm curious if you've seen a sentiment shift since the beginning of 2024 with the Bitcoin ETF launch uh

19:26maybe more Banks or more people under understanding that crypto is a viable option and now the ethereum ETF launch I feel like that's going to bring institutions and people deeper into the crypto sphere Beyond just Bitcoin as a digital currency into ethereum and all the cryptos uh do you think people are and institutions as well are are more open to crypto as a payment as a whole

19:51as these ETFs and and crypto assets get more normalized in society uh okay I'm going to Stritch your question in two two the the the approach regarding crypto and the payment uh the payment stuff so I I think the the ETF coming in was a very very good event especially the one which basically more or less no no nobody saw coming especially that fast I think

20:13right now if you're an institution you cannot deny the fact that crypto is getting ATT traction regarding as a speculative investment like you're people want to invest into that asset they want to get that they want to investigate in it for whatever reason is it a giant Casino maybe maybe not that's every body has their own answer to that question okay but I I think right now

20:32the ETF gave the the much needed validation from banks in mod country that okay crypto maybe it's not just a scam you know maybe it exists maybe maybe we should start we should start finding a way to get exposure to that maybe not true the ETF way but hey it's happening like you know if if the USA approv these things it's legit so yes I would say it's definitely defitely

20:56feeling a switch regarding crypto I think Al the fact that bitcoin price usually exploded is connected to that because we're seeing similar pattern that we had in 2017 2021 which is every time Bitcoin exposes oh okay crypto is cool Bitcoin is cool blah blah blah blah blah no every time it's the same narrative never changed I'm pretty sure threey in the future is going to be the

21:16same thing getting said all over again then you have all these BOS word AI whatever coming in every cycle you have the the new trend which die completely two months later but and you have company like us and a few I could name that are still working to fix in true pain so I would say people definitely want exposure to crypto especially Bitcoin especially ETF I think these two

21:33should be keying I don't I think it's going to be a while since we until we see another ETF if we ever maybe maybe we want we'll see because these two I think the fact that were I think people a lot of people Miss forget that these two were the most mined crypto back in the day and the fact that they were manable is the big was a big argument in a way regarding is it security or is it

21:55not security because it's decentralized enough uh you could agree on yes and no different way uh but I I think I think it's going to be a while until we see another another crypto like for son or other stuff Maybe I'm Wrong who knows I I don't really care about this stuff because it's not my 4 and for me the the more the more regulation the more legal

22:15stuff the more people have access to that the more easier my job is so it's fine regarding your second question crypto as a payment that's always a funny story and I always love to get into that part I think crypto as a Pand is one one of the worst potential tool that you could use as a payment but also one of the best let me explain uh people keep saying okay I'm going to pay

22:33Bitcoin no nobody you will never do that and nobody wants you to do that okay I like to give the example let's say you go at the grocery store you buy some food you go to the counter perfect okay hey mister it's going to cost you 50 bucks for your food would you as a consumer would you pay that 50 bucks with Apple stock option with Apple stocks would you take the the investment

22:52you made in a stock market and pay with Apple stock you wouldn't then why would you pay with Bitcoin why would you pay with a speculative asset why would you spend speculative investment at the point of sale if you wonder if if crypto is the if if you get into crypto because it was easy and it was simple to use Bitcoin is not is not a currency stable

23:12coins are paying AEM coin very interesting paying stable coin I definitely think there's value behind that I think there's two thing I think there's value in crypto there's the stable coin there the fact that you can access it 24/7 and if fact you can manage it yourself which is is is which is what bring me to crypto back then and then you a smart contract for it to we

23:29can build stuff without having a centralized but pay Bitcoin no nobody's doing that and everybody has keep that tells you that this is a future is totally D journal in my opinion and I invite anybody who telling me that come with me let's let's simulate a transaction let's see how the merchant is done to wait for 50 minutes for his cash let's she let's see our businesses

23:48who have res margin right now are willing to speculate oh I'm selling something 50 bucks oh damn I got the payment 44 bucks okay maybe they can get b on the upside but no buiness will ever get B on mergin nobody everybody was telling you yes I've never run run never run a small businesses I think big company can be interested in that I know a lot of people who take crypto as

24:08payment they like to speculate on the asset fine but this you can do this you can do this by accepting St coin I think paying St coin is definitely a form of what is going to I I think it's one of the best uh use case for crypto as a payment I think crypto can be used a lot way way way more especially into what we're doing ATO into blockchain in fact

24:29not crypto I would say it can be used for way more than that but paying is quite very interesting pay Bitcoin paying in anything else that's not a fixed value I don't believe in that I don't believe at all and and let me tell you a funny story like you know the people in El Salvador they got 50 bucks of Bitcoin everybody 50 bucks and to rraw that from ATM the fees were so high

24:47back then that it cost us 44 bucks to rraw five bucks which you know makes s and if they pay let's say they pay the fees the mark the network fees doesn't care if you're poor or Rich it's still going to be the same and it it paying a traditional way are is way cheaper way more convenient way more faster like I take my card I tap it's done okay crypto

25:07I have to scan something verify address Explorer blah blah BL blah the merchant ears the bip on the terminal say okay cool bye I know I'm getting the money you know and we're totally not there yet with crypto which is something we're working on as why we're getting that getting that two click that two two second process you know the end in Access Control there was a there was a

25:24stample it you had to validate someone before two seconds after even two seconds like 1.5 after that it's it's considered ex excution slow and we need to get to that point with crypto which is totally not the case right now plus it's plus it's super dangerous to to to use as a as a everyday consumer you enter a wrong letter you put a space somewhere oh sorry the money is go

25:45forever ah a fun again that's why as always needed two click two button poof poof poof that's it amazing no it's a great explanation and I agree with you and I have paid with Bitcoin before but I completely agree that it's not ideal it's more of a novelty to be like hey look I did it and I went through the inefficiencies um but you know with stable coins and layer twos faster

26:07blockchains that are making it yeah one cent or less and instant confirmation I feel like that's the future as ites to evolve yeah also a smallart point a lot of people saying like I can feel the lightning lightning uh lightning Network comments coming and then yes maybe this the because there's a lot of people using lightning Network in developing Nation but at the end of the day it's

26:26always the same thing about why why pay with the speculative investment just get the crypto get St coin and pay with a fixed value like which is my main agreement like like again just want to just so I cannot get exposed to that that question that sometime I forgot to answer you definitely so capitalizing on this opportunity of growth for stable coin payments and international payments

26:45what's the focus for ISO moving forward is it just expanding Canada and open up some new jurisdictions in develop underdeveloped Nations okay so right now we're we're we're doing a simil a double launch in the end of September this is the go we're having right now we're going to launch in Canada per Quebec first and in Tunisia and Africa uh both these region have specific need

27:10uh specific reason for that uh first of all we need to launch in Canada because we're a Canadian company we're Canadian company exporting Canadian ITP exporting Canadian technology exporting Canadian know how all over the world and how can I see this phrase if I don't even exist in my own market and anyway we have we know we can get a lot of market share with a few of

27:28our servic that are going to disrupt a lot of let's say big player that we know we going to start playing in the back their back end and then like that but their revenu is definitely there to capture and uh if you take it we search a focus and we look at developing nation that Tunisia is very specific place first of all they speak French they're very it's the up for all of Africa

27:47Middle East and Europe it's very it's if I if I'm in Tunisia where we we're also investing in local resources to Growing uh we're hiring people that are not just because they're cheap or because they're talented and we found them during our University tour we can talk about this later on and I'm I'm two hours left and right in a plane from two billion people

28:07who needs my stuff so why why would why would I go into the US where it's oversaturated market and for people it's not yes it can be a very it can be it's a convenience game it's a better fee game and it's a easy product game for me that's why I'm selling here okay yeah over there I'm selling a do diet I'm selling $5 more in your pocket by the end of the week and that is food that is

28:26food for a week that is University that's coool that's infrastructure so what we're do and for people who have never been able to access these Financial Services it's like giving them keys to a Ferrari and and that by the way that is Market that's actual Market feedback that I got that's that when I got to the field so it's not Terror it's not like okay this is it no this this is

28:44the this is the case and I'm going back in two weeks again and again and again and again and after that we're definitely going to expand into the black French Africa because it's a it's a really really the market are really in need the people are really I know I know for a fact we're be able to help the population by that and we're also going to be able to help the government and

29:02for us it's a very big opportunity because I how I see it is like I could I could invest into the traditional Financial system in the US and Canada 50 years ago and there's stuff I can there stuff I can say but I'm not having a green card on I redesign Finance over there but I have definitely more power and opportunity to work toward that thinking than I have here so we're going

29:22to spread latam is also uh once we're very big in Africa we're starting to we're going to start looking at uh latam and with say so Latin Central America and Souther America which are basically having the same problem that the African people have and then you have the M Middle Eastern one country that I'm looking forward to go is actually Bangladesh uh I think I think I've keep

29:43seeing video of Bangladesh people they all have phone nobody's banked 5% of them are 5% of them are banked 95% plus of them have phone so it's accessibility of to the financial bank to financial life has never been a tech problem it's always been accessibility it's always been a human problem a un me problem and that's why we're fixing and we're getting with that that Canadian product

30:04which exists at home which is running at home which is which which you can see online and existing at home and I think I think the most modern market like maybe Europe and America USA as world is going to be the last one that we want to conquer because why would I go there when why when I go on saturated Market where where what I'm offering is unique

30:22in these regions especially nobody nobody from Canada is sending an Allin one like this and I don't care what other people are doing the market we're going to do it better and so for so good so amazing very well said Charles I'm looking forward to uh those launches and I'm going to follow along because I I completely agree hitting the right markets no need to jump into a saturated

30:42Market when there's billions of people that need desperately need something like this to be able to get food and groceries and and and not lose 10% if they want to send it to their family overseas and all these other reasons so I'm really looking forward to it um what what is the best way to follow along for that launch and try out the app you know when people need it uh well the true

31:08answerers for that so we just started let's say Reviving on social media we've been working on all of this very underground because we uh we we we are playing in the back back we're playing in the background of very huge people and we don't want people to know we don't want specific player to know we are coming in in their playground yet so we keep it under control we keep it a

31:28low ground but right now we're starting to expose a bit more I would say you can follow us on Twitter uh tw Twitter Linkin is also a very good place to follow us uh telegram or also a bit less I would say I would say Twitter is a very good places we're going to start spamming a lot of update a lot of stuff is going to come online very soon we have around we have around I would say

31:48one years of uh un undisclosed news and very very massive stuff uh I think and also if you go on the website you can register to the newsletter which is very a good way also and we're going to open up uh pretty soon the way that you guys can sign up for the Alpha and the beta launch uh the MVP was done way a years ago so we just need to we we have specifically waited on the the September

32:11date is very like we could turn the key on and launch today tomorrow okay no problem not for every services but a bunch of the core one already ready and September is a very very specific for reason that I will be this closed very soon and uh and for sure for sure follow along and we're still deter we're still building all of these like like the blog

32:30and all like that because so far they have not been a focus at all and to me like I I was rather I would rather allocate my resources to stuff that actually matter because what what people need to understand is that the clients that we're going to have these people in developing Nation there are not full they're not that much like they're not that much on Linkin that's not that much

32:47on Twitter yes but not that actually when you really take a look they're not that much there so we need to adapt like to these traditional markets like which are down the line human to human the network effect is you know the company wise transfer wise before 55% of the new customer is coming for Word of Mouth Word of Mouth 55% and they they are on boarding 100K user per week wow 100K

33:10user per week for and 55% of this new customer coming from free marketing which is human saying he that product is good yeah so we need to we need to to to focus on that but I would say down the line very Twitter uh Instagram telegram is going to come the group telegram is going to be open soon I would say newsletter and just follow follow us on it's gonna be CH cheesy but follow us on

33:29Linkin like this is where we re shine a lot I think people should everybody should have a Linkin that's where the the business life up in and it's also the first step in a due diligence so yeah yeah definitely sounds great Charles and I completely agree focus on the product that's the number one thing and the rest will come easy the product if the product is good it will sell

33:49itself as you said word of mouth and people will be like hey this is how I'm paying you should get the apps you can receive and and so on and it builds down the line so I'm super excited I'm looking forward to catching up with you again closer to September to hear about you know why is September this auspicious time I feel like it's going to be a good time for Bitcoin ethereum

34:07all of crypto and hopefully payments as a whole uh I can leave the Social Links as well in the show notes below and thank you so much for for taking the time today and your insights into Global Payments and in Canada it's great to hear of uh projects that are building strong for the world coming out of Canada so thank you so much Charles thank you so much Aston I think it's

34:27it's about time for for somebody to go and kick the nest I would say and that's what that's what we're doing and uh I don't see why we we we won't succeed so