Heidi Yu on building a dapp store for content creators at BoostInsider

0:01hey guys it's Ashen Addison here from event chain and the cryptocoin show and today on blockchain interviews we have haidu the CEO of boost Insider it's a pleasure to have you on the show Heidi I know we met at token Fest first and I'm really excited to hear what boost Insider's done since then that was back in March or a few months later um I know you guys have some stuff going on with

0:21boosto so if you would introduce yourself and boost Insider that'd be great sure hi Ashton nice to see you again yeah so like that was March so several months already passed we have a lot of stuff going on so boosting Center is a venture-backed Ai and Big Data company here in San Francisco and on top of boosting CER we do have the new project called boosto so boosto is a dab

0:46store for creators like you and me so you have a uh YouTube channel I do just start a new one called crypto Heidi so we consider ourselves as creators or influencers so Bo is dep stores for creators including YouTubers instagrammers bloggers and anybody out there who like to share ideas on social media that's super exciting uh I know I first heard about this when I was doing

1:15some YouTube coverage uh in San Francisco with you and I've heard that a lot of influencers have joined onto the platform how big is the community so far and how has the growth been expanding quickly or have you guys had troubles sure sure so as we we're just so lucky because we have a a product called social book so so social book is a search engine for all different type of

1:41social media influencers which have 350,000 social media influencers there from YouTube and Instagram cover two billion fans but you know like blockchain right now is a new thing and it's not everybody understand blockchain or crypto so however influencers are always the early early birth early adopters for stuff so crypto influencers become one of the very vertical type of

2:10influencers to first of all to talk about crypto to jump into the crypto to tell everybody about crypto to do the massive educ Ed massive education so we do have a crypto influence Network which will have over 500 crypto influencers on our platform right now that's great I know every day I see new crypto influencers popping up and educating and informing the public so it's good to see

2:37that we have a strong Community but it's also good to see that you guys are dealing with influencers in other Industries as well I know YouTube has been covered with influencers in the last decade before crypto influencing got popular right y yeah yeah yeah so like uh We've also as we're in data industry so we see the crypto industry is especially crypto topic on YouTube is

3:03growing like crazy especially last year and early this year and a lot of people start their new channel just like me crypto Heidi and a lot of people they have their existing Channel then they convert into the crypto because it's so cool people want to talk about it usually we see Gamers and geeky guys they have a section to start with as crypto and literally just change the

3:25whole channel to crypto yeah i' I've I've noticed a few of those as well that's funny so could you talk a little bit about the boo platform in terms of incentives for influencers to use it as well as people that are on the fan side and the audience that are looking through boo sure sure from the fan side actually those we are consumers we don't really

3:48know like how bad we get paid from YouTube not really that much right if especially for people just started it's very very hard and also for consumers we really don't know how hard developers who create applications how bad they get paid as well so like uh let's talk about the first paying from the influencers like people like you and me we create content all day long but however YouTube

4:14don't really pay us very well from the advertisement part and also we don't want our fans our followers to watch the advertising all day long they want good quality content so for creators we want to focus on to do the right content content to distribute to our audience not spamming our audience as well and also the other site are developers so for consumers we download apps from IOS

4:41store if you are using iPhone if you're using Android phone we download daps or apps from the Google Play but however nobody knows iOS store and Google Play Take 30% of the cut from developers who make those amazing applications including games and other stuff so boo will be the competitor of iOS store and Google play so it's a decentralized App Store driven by creators and makers so

5:10creators are like you and me we create content makers are developers and also so first of all is buo will not take 30% of the cut to anyone and that 30% of the cut actually the developers who made the dep can decide should they share that with and me or maybe some of our audience as well so that's a concept that's a very interesting concept so if

5:38I as a YouTube influencer were to go produce some content and put it on boosto I wouldn't be losing 30% of the revenues for when people download my application uh but what would it cost me in turn it would it would still cost me something but it wouldn't cost as much no not really so BTO is a free framework for people to build D with and maybe do you have development are

6:03you do you have developer background yes you do have some yeah okay but a lot of people out there they don't have developer background or they don't have money to hire developers to build apps for themselves right so right now we have this is very similar to Lego toy so like different developers they can build different components and when the components are buil and as you and

6:30me we pick out the good ones that we want to have to make our own dab so people can consider as different dabs so Heidi will have Heidi's dab from Boo and Ashton can have Ashton dabs from boo it's all free so whoever behind that to build different components for us to make our own deps and they are the makers so the from the smart contract on the blockchain they can say okay ashon

6:56you're doing like 20 80 share and maybe HEI doing 30 70 share from whatever this happening in my deps actually somebody else are they build this for me and for you but for us we don't need to do any developments we need to do is just get to the booster and pick the different components and make our own we will have our own depth if our fans have the

7:21engagement with us in our depth and we will get paid okay so developers and creators and everyone can have Revenue sharing on different proportions on how they decide right yeah exactly instead of share with Apple Store and Google play plus there's five Millions apps Global wise right to be on top 10 is really really hard developers have to spend a lot of advertisement budget to

7:46Google to Facebook ads to drive traffic that's so expensive so using boost you don't have to drive any traffic like that what they need to do is just build the dab uh and people have traffic like you and me would go there if we like it we build our own then that's the distribution Channel okay I understand so what's the primary way that boo makes money as a company then hosting all the

8:10content yes yes so since everything's free we have to make money somewhere right so like just like apple play uh Apple Store and Google Play people use their payments system so we have our also our payment but however we probably take very very little money out of each transactions maybe like three uh I think is. 3% or maybe three three um to the 1,000

8:35so it's really really less and we want people use booster to make all the payments to influencers to creators to the makers developers and also however if Ashton you want to have your own coin you can also have your own coin on top of boosto coin so people can pay you with Ashton coin on top of it w so has that and right

9:03now months and yeah okay so like right now so we are going to have our Ico very soon September 19th right now we have our white Whit list going to open and during after the white list and IAL we will have the pre-sale when the pre-sale is there we do have the bonus to giving to people uh the next year middle of next year our framework of boosto will online

9:30so people can go there to grab the dabs they like and make their own and between now and then we do have a lot of different milestones for now we do have crypto influence. for people to use if uh for example Ashton fans can go there to F find out astion and vote for you and also send you tokens and also if people have projects they want to pitch to The influencers to talk about them

9:55they can also go there to get their tokens to ashon or give it to me so can air drop to our followers who can have their tokens all right that's great Heidi thank you so much so you you mentioned that the boosto platform is coming out next year and you guys are working towards your Ico so if more people are interested in learning about getting boo tokens or using the crypto

10:17influencer platform what's the best way to learn more and get involved in the community yeah I just come to booo doio and we updates all daily things every day and by the way if people have have ideas about what Ashton should have as a Dap You can also also comment over there we will see if any developers out there they can make a depth for Ashton and

10:40also for me for Heidi as well that's great yes we both have uh profiles on uh boost Insider and crypto influence as well and I would love to see some interaction on there from our fans so thank you so much for your time Heidi it's been a pleasure speaking with you and we should follow up with boo in the coming months uh and after your guys' Ico to follow with the progress and the

11:04success so thank you sure thank you so much ason bye everyone